Goodness is not only building bridges and paving the way and donating money for charity, but means altruism and harmonious unification.
Altruism means not only giving benefits, willing self-sacrifice and selflessness.
More importantly, altruism gathers strengths from all sides:
If you can benefit employees, you will have solidary staff members and improved efficiency of the enterprise;
If you can benefit customers, you will gain greater advantages and economic benefits;
If you can benefit upstream and downstream manufacturers and partners, you will realize win-win;
By making strong teams and benefiting society, we will have enterprises that last hundreds of or even thousands of years.
Wealth through Goodness—Reshape Corporate Culture and Rise to Future Challenges